Digifish News

How We Made The Animation For TOLFA Charity

Digifish News
How We Made The Animation For TOLFA Charity

We were recently asked to produce an animation for the Tree Of Life For Animals (TOLFA) charity based in Northern India. TOLFA is an animal hospital and shelter, and we were asked to create their charity animation. The aim of the video was to educate young children on how to treat animals correctly and generally about animal welfare. An important topic that we were excited to be a part of and help raise awareness for TOLFA.

The video talks about the five freedoms of animals. The freedom of discomfort, the freedom to express normal behaviour, the freedom of fear, and the importance of having somewhere safe that the animals can escape and hide in. The freedom from great pain - did you know 80% of the cows at TOLFA die because they have eaten large amounts of plastic? The video explains to children that we should not throw food containers, drink bottles or vegetables in plastic bags onto the street, encouraging kids to dispose of them safely so that the animals cannot find them. The final freedom is from hunger and thirst, where the animation explains the necessity of having water available to all animals all day, everyday. 

The video was to encourage the kids that they can all do something however small, to ensure the animals around them all enjoy their five freedoms. Produced in an English and Indian version, the project took a total of six weeks to produce and animate, and we are incredibly proud of it. Here’s what our animator, Johanna, had to say about it: “The TOLFA Animal Welfare project was great to work on. I had a lot of creative freedom and really had the chance to take it where I wanted. Also, the feedback we received from TOLFA was great and… we received lots of cake, what more could you wish for?”

We love helping raise awareness with animations, it’s certainly a great way of catching the attention of children. A video always speaks a thousand words and helps engage with an audience.